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EveryMatrix has been granted interim authorisation by the Pennsylvania Gaming Control Board (PGCB).
This will allow EveryMatrix to offer services, such as its iGaming content aggregator, to operators also licensed in the state.
The suite of content will be rolled out through betParx, BetMGM, Rush Street Interactive and DraftKings.
Erik Nyman, EveryMatrix Americas President, said: “EveryMatrix’s goal has been to obtain direct partnerships with leading operators and to ensure full market access.
“With regulatory approval in Pennsylvania, we have obtained just that.
“This is a great start to 2024. We will continue to roll out our games portfolio and aggregation services to fill both the content gap while also adding rich bonus and gamification features that will be completely new to the US market.
Pennsylvania marks the sixth North American market the technology and content provider has gone live in, with the others being Connecticut, New Jersey, Michigan, West Virginia and Ontario in Canada.
Nyman continued: “This will significantly boost our customers’ portfolios with proven, localised revenue-generating titles and present US players with the ultimate user experience that they can only receive via EveryMatrix.”
EveryMatrix has a range of different products, including its gaming content aggregator, SlotMatrix; its payments processing solutions, MoneyMatrix; and its affiliate and agent system, PartnerMatrix.
As for Pennsylvania, the state recently reported $5.7bn in gaming revenue for 2023, an increase of 9% when compared to the year prior.
This was predominantly driven by iGaming, which itself grew 28% annually.
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